The Red Verse play the 17th Annual Noise Pop Festival Saturday February 28th at The Rickshaw Stop, with special guest Luisa Black (The Blacks) on guitar. This Noise Pop bill is structured around headliner Clues (member of the Unicorns and Arcade Fire). Other support acts include Loch Lomand and Harbours. Doors at 8:30 PM / All Ages / $14 cover.

Our South by Southwest event The Bay Area Takeover is just around the corner. We are working overtime with our event partners at The Bay Bridged to guarantee this year’s event is not only memorable, but makes SXSW history! Vetiver, Mike Relm, The Morning Benders and Sholi share 2 stages with the best of local Bay Area talent including Tricycle bands The Union Trade, The Frail, The Red Verse and Tricycle newcomers Lilofee. If you are heading to Austin March 19th come check it out. This event is free with RSVP at: www.thebayareatakeover.com.

Press

Heave Media in Chicago loves Tricycle Records! Check out reviews for all your favorite Tricycle bands:

The Red Verse, No Chance for Romance Review
> Read it Here

The Frail: Electronic Music with a Human Heart
> Read it Here

The Blacks: Because Some Chicks Rock Harder Than Guys
> Read it Here

The Union Trade: Cry The Union Forever
> Read it Here

Upcoming Local Shows

February 28th Aim Low Kid
FREE show with Music for Animals and Audio Out Send
Noise Pop Happy Hour at Benders – 806 South Van Ness Avenue at 19th

February 28th The Red Verse
Noise Pop showcase with Harbours, Loch Lomand, and Clues
At The Rickshaw Stop – 155 Fell
$14 cover / All Ages / Doors at 8:30

March 12th The Union Trade
SXSW and Mini Tour Kickoff show with The Pack AD, Winters Fall
At The Retox Lounge – 628 20th St

March 13th The Aimless Never Miss
SXSW Tour Kickoff show with Saything, Sleepover Disaster
At The Retox Lounge – 628 20th St

March 13th The Union Trade – Los Angeles
with Socadia and Cutephase
At Downtown 81 @ Silver Factory Studios – 915 Mateo St

March 13th The Union Trade – San Diego
with The Burning of Rome, The Sleepover Disaster and The Aimless Never Miss 21+ free show. At Soda Bar -3615 El Cajon Blvd

April 23rd The Blacks
At 330 Rich for Popscene with A Place to Bury Strangers
All ages / Doors at 10

Tricycle Bands in Austin for SXSW

March 19th The Bay Area Takeover
The Union Trade, The Frail, The Red Verse and Lilofee
The Bay Area Takeover / 12-6pm / Free with RSVP
The Beauty Bar – 617 E 7th St.
www.thebayareatakeover.com

March 20th The Union Trade
Space Out at the Carousel
with Longview, Ulrich Schnauss, Experimental Aircraft, Loquat and more / 2-7pm / at The Carousel Lounge @ 1110 E. 52nd
RSVP Here

March 21st The Union Trade
Blu Café Bar & Lounge / 8pm / Free
at 360 Nueces Street

March 21st The Frail
Red Gorilla Party / 12pm-12am / Free
Nuno’s Upstairs (Nina’s Lounge) – 422 E. 6th Street

Many thanks for all the support, both locally and from afar. Hopefully we will see you out on the town!

After many months of preparation, Tricycle Records and The Bay Bridged are proud to announce that the Bay Area Takeover is back! After last year’s big success, we’re throwing another six hour unofficial day party during the 2009 South by Southwest Music Festival, with performances by over a dozen of the San Francisco Bay Area’s hottest artists representing a broad cross-section of the Bay’s fertile and diverse music scene, including our own Tricycle artists The Frail, The Union Trade, The Red Verse and a very special new addition to our roster.

The 2009 Takeover takes place on Thursday, March 19th, 2009 from 12pm to 6pm at Austin’s Beauty Bar.  Once again, the party’s FREE, but you need to RSVP at TheBayAreaTakeover.com to receive priority admission.

We’ve got an absolutely amazing lineup to share with you at the Takeover. The show’s headliners–Sub Pop folk-rock masters Vetiver, acclaimed A/V DJ Mike Relm, and indie pop buzz band The Morning Benders–are leaders in forging the Bay Area’s cosmopolitan music identity, and they’ll be joined by some of the hottest up-and-coming San Francisco groups, like Sholi, whose debut album comes out on Quarterstick/Touch and Go Records on February 17th.

The full list of acts is:

Mike Relm
Vetiver
The Morning Benders
Sholi
Thee Oh Sees
The Heavenly States
Wallpaper.
The Frail
Two Sheds
The Union Trade
French Miami
Lilofee
The Red Verse

DJ sets by Popscene DJ’s Omar and Miles, DJ Elise (Indie Pop Rocks! on SomaFM) and Jacob Fury (Glamour)

You can find out more information about all of the artists at our newly relaunched web site, TheBayAreaTakeover.com.  The web site’s blog will be regularly updated until SXSW with the latest music news about the Takeover bands and all upcoming party announcements.

The Bay Area Takeover is sponsored by Zannel and SomaFM.  Affordable sponsorship opportunities for the event are still available.  Please contact sponsors@thebayareatakeover.com for more information.

We can’t wait to see you in Austin!